Customer Years Reward Program named #1 in Customer Satisfaction among all cross-sell programs available to existing bank customers.

PNC launches Customer Years Reward Program for credit card and checking account holders.

LHLIC posts 15% increase in customer persistency thanks to the You’ve Earned It! Policyholder marketing program.

Lincoln Heritage Life Insurance Company is the leading final expense insurer in its class. Pre- and post-program launch analysis indicates that the You’ve Earned It! Program has had a tremendous loyalty effect on the overall retention rate of existing policyholders.

SunTrust launches Customer Years Reward Program for credit card and checking account holders.

LHLIC Funeral Advantage program has saved American consumers over $55 Million in the last 10 years.

In addition to affordable final expense insurance, the Funeral Advantage program also offers Family Support Services at no additional cost to every policyholder. These services include comparative shopping funerals to get the best deal for surviving loved ones — in line with the insured’s final wishes. It is the first program of its kind to exert “downward pressure” on the funeral industry — helping countless families across the country.

MED and AIG form underwriting partnership for the Customer Years Reward Program.

MED has selected American International Group, Inc. (AIG) as the underwriter for its Customer Years Reward Program for financial institution customers. AIG is a leading international insurance organization serving customers in more than 100 countries and jurisdictions. AIG companies serve commercial, institutional, and individual customers through one of the most extensive worldwide property-casualty networks of any insurer.

The You’ve Earned It! Program becomes one of the most successful cross-sell launches to Wells Fargo credit card account holders.

The You’ve Earned It! Program rebrands benefit offerings provided through Healthcare Assist™ and Medicaid Assist™

Launched as Financial Assist in 2014, MED has re-branded the program Healthcare Assist and Medicaid Assist. The program’s benefits have now been segmented to serve the needs of significantly different healthcare audiences. Benefits include doctor and hospital searches to match patients with specialists and facilities, health insurance guidance, plus Medicare and Health Insurance appeals.

Starting in 2019, the You’ve Earned It! Program expands benefits available through Personal Identity Protection Plus

Launched as Stolen Identity Coverage in 2006, MED has recently updated the suite of identity protection and theft recovery benefits available from this program and has re-branded the program as Personal Identity Protection Plus. The program helps prevent theft and illegal use, detect suspicious activity, restore the victim’s good name. It also provides up to one million dollars in identity insurance coverage.

Michael Edwards Direct launches Carefree Dental marketing campaigns via TV, direct mail and digital channels.

Launched in 2014, the Carefree Dental Card provides members with access to a network of over 262,000 available dental practice locations in the U.S. Members simply show their card at a participating dentist at the time of service and save 15-50% off their dental visit instantly. There are no claim forms and no deductibles and no limit on how much a member can save each year.

Michael Edwards Direct launches Carefree Auto marketing campaigns via TV, direct mail and digital channels.

Carefree Auto helps cover things that most insurance doesn’t — from mechanical and electrical repairs to routine maintenance, roadside assistance and more.

Michael Edwards Direct launches Carefree M.D. marketing campaigns via TV, direct mail and digital channels.

Carefree M.D. gives consumers a more affordable alternative to doctor’s office and ER visits for everyday medical issues. Plus, it gives them faster access to professional medical care without leaving their home.